This article explores how advances in technology and artificial intelligence (AI) can benefit different organizations.

Getting Started

Appropriate Subject Area(s)

Market research, marketing, careers, opportunity Identification

Key Questions to Explore:

  • What new jobs will be created as technology evolves?

Materials Needed:

Access to the article for students.

Study and Discussion Activity

Introduction to lesson and task:

Students can apply a case study method to this article.

Action (lesson plan and task):

  • Survey the class to see what they understand AI to be. Discuss examples where AI is in use within their everyday lives.
  • Using Think-Pair-Share, ask students to think about two other uses for AI. Discuss as a class.
  • Ask students what analytics are. How might they be used in different settings?  For example, a school, a hospital, a retail store, a professional sports team?
  • Distribute the article for reading.
  • In groups of four, have students respond to the following questions:
    • The article mentions that initially the app was developed for figure skating; how would it be applied to that sport?
    • What other activities could this app be used for?
    • What are the benefits to a professional sports team in using this?
    • How will it be integrated into training?
  • Combine groups and have them discuss their responses.

Consolidation of Learning

  • In groups of four, ask students: what value does Sportlogiq analytics bring to sports broadcasters? Then ask why that is important. Keep asking why — up to nine times – so that each member of the group can go deeper into their understanding of how this tool can transform the industry.
Success and Additional Learning

Success Criteria:

  • Students understand the value of AI and its impact on different sectors.

Confirming Activity:

  • The article mentions that NHL teams are hiring analytics specialists.  Have students search to understand what this job is, what they have to do to prepare for such a job.  Have students explore other new careers that result from the integration of AI into different enterprises.