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Tim Hortons suspending World Juniors sponsorship over Hockey Canada’s response to sexual assault allegations

In the News   |   June 30, 2022

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Tim Hortons is suspending its support of the IIHF World Junior Championship and plans to re-evaluate its sponsorship of Hockey Canada, over the organization’s response to allegations that eight Canadian Hockey League players sexually assaulted... read more

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How restaurants are hacking the food delivery system and trailblazing new takeout tools

In the News   |   May 9, 2022

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COVID-19 decimated the restaurant industry and forced it to adapt. With takeout orders expected to stay higher than they were before the pandemic, businesses are adapting again. At Vancouver’s Pidgin restaurant, there was a time... read more

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Why is Elon Musk buying Twitter? What you need to know about the $44-billion deal

In the News   |   April 26, 2022

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Elon Musk reached a deal to acquire Twitter Inc. TWTR-N -2.01% decrease for US$44-billion on Monday when the social-media platform agreed to his offer of US$54.20 a share in cash. Twitter will now become a privately held company. Why does... read more

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Readers are desperate for books, and publishers want to sell them. Between them is a global logistical mess

In the News   |   December 21, 2021

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The COVID-19 pandemic, and an astonishing renaissance in reading has printers, publishers and bookstores scrambling to adjust. Nearly two million pounds of paper are parked on the floor of Friesens Corp.’s printing plant, a growing... read more

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Why success requires collaboration

Lesson Plans   |   November 22, 2021

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This article explores the post-pandemic work environment.... read more

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What makes people part with their money?

Lesson Plans   |   November 19, 2021

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This article reviews a book that explores how consumers are persuaded or influenced to spend their money.... read more

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Six ways to better understand influence and persuasion

In the News   |   November 4, 2021

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Robert Cialdini wrote the modern book on influence in 1984, offering six universal principles for marketing, negotiating and dealing effectively with colleagues. Richard Thaler and Cass Sunstein nudged that effort ahead with ideas from behavioural... read more

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The special value of female-led startups

Lesson Plans   |   October 22, 2021

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This article discusses how investing in women-led organizations has had a positive impact.... read more

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How to transition from one sponsor to another

Lesson Plans   |   October 20, 2021

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This article discusses the transition from one sponsorship to another.... read more

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Montreal video game developer Ludia tries to recharge creativity with new office space

In the News   |   October 18, 2021

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udia Inc., one of Canada’s major homegrown video-game developers, is expanding its Montreal headquarters and experimenting with new types of work space in a bid to recapture the employee creativity its founder says has been... read more

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How to build a successful brand

Lesson Plans   |   September 29, 2021

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This article is a case study in how to build a brand.... read more

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StandUp Ventures raises $30-million plus for second fund to back promising, women-led Canadian startups

In the News   |   September 23, 2021

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A Toronto venture-capital firm focused on backing Canadian startups led by women has surpassed the goal for its second fund after making a string of promising investments. StandUp Ventures, led by venture-capital veteran Michelle McBane,... read more

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Lululemon replaces Hudson’s Bay Company as official clothier of Team Canada at Olympics and Paralympics

In the News   |   September 23, 2021

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Lululemon will take over as the official outfitter of Canada’s team at the next four Olympic and Paralympic Games. The Canadian Olympic Committee (COC) and the Canadian Paralympic Committee (CPC) announced Thursday that Vancouver-based Lululemon... read more

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How to identify a market niche

Lesson Plans   |   September 22, 2021

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This article is a case study of a startup business that has identified an untapped niche in the market.... read more

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How two women founded a female-centred real estate startup after struggling to find a safe place to rent

In the News   |   September 5, 2021

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When Sheryl Song first moved to Canada in her 20s, she didn’t think finding a safe place to live would be a struggle. But when she turned to online marketplaces such as Craigslist, Kijiji and... read more

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