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Solutions to a changing retail landscape

Lesson Plans   |   December 13, 2019

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This article examines the changing retail landscape and how one company is responding.... read more

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How to find creative solutions for complex problems

Lesson Plans   |   December 10, 2019

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This article illustrates how entrepreneurs need creativity in solving complex problems.... read more

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Huawei’s pocketbook pitch: Chinese giant touts Canadian job creation in push for 5G access

In the News   |   November 27, 2019

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Chinese high-tech giant Huawei says it has funnelled $50-million into Canadian university research over the past decade and added nearly $700-million to Canada’s economic output in 2018 alone, figures it is releasing as it tries... read more

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Loblaw expands e-commerce to act as a “marketplace” for other brands

In the News   |   November 21, 2019

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Loblaw Cos. Ltd. is expanding its online sales beyond groceries and other household products, to include toys, housewares and even furniture – by inviting third-party brands to sell their own products on its websites. The... read more

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How can an industry that is losing customers be sustained?

Lesson Plans   |   November 18, 2019

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This article discusses the drawbacks and benefits of a multinational merger and examines the changing market for cars.... read more

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Fries, with extra dough: a Quebec poutine maker turns to patrons for help in a labour crunch

In the News   |   November 17, 2019

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Even the godfather of poutine is having trouble finding staff amid Quebec’s severe labour shortage and booming economy. And he’s turning to his diners to help. Ashton Leblond is the founder and chief executive of... read more

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How can a business adapt to a rapidly-changing world?

Lesson Plans   |   November 13, 2019

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This article looks at a large conglomerate that is undergoing major change.... read more

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A monster French-Italian-American car deal that might only slow inevitable decline

In the News   |   October 31, 2019

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The proposed merger of Fiat Chrysler Automobiles and France’s PSA Group is an admission that the future of car manufacturing is going to be highly expensive, arduous and possibly nothing more than a fight against... read more

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Bianca Andreescu, Canada’s first Grand Slam singles champion, a “hot commodity” in global sponsorship

Lesson Plans   |   October 15, 2019

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This article explores sponsorship and marketing opportunities for celebrity athletes.... read more

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Hockey, baseball and buzzwords: Can Rogers Media’s new boss solve some old media problems?

In the News   |   October 11, 2019

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When Rogers Communications Inc. hired Jordan Banks as the new president of its media division this summer, it was not just announcing new leadership. It was sending a message. The symbolism was clear. On the... read more

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McDonalds taps Ontario as test market to launch Beyond Meat Burger

Lesson Plans   |   October 11, 2019

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This article discusses the values of a test market.... read more

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McDonalds taps Ontario as test market to launch Beyond Meat Burger

In the News   |   September 26, 2019

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Fake meat is having a moment. And now, the world’s most famous burger chain is getting in on the action – and using Canada as a test market. McDonald’s Corp. has chosen 28 restaurants in... read more

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Toronto startup Nudge Rewards raises $11-million in venture capital

Lesson Plans   |   September 16, 2019

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This article outlines how a startup was able to garner significant financial resources.... read more

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LeBron James to launch Canadian expansion of media business Uninterrupted with former Sportsnet president

Lesson Plans   |   September 11, 2019

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This article demonstrates the power of fame and how it can impact a business venture.... read more

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Bianca Andreescu, Canada’s first Grand Slam singles champion, a “hot commodity” in global sponsorship

In the News   |   September 9, 2019

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Bianca Andreescu may be a proud Canadian, but becoming the country’s first Grand Slam singles champion in tennis has catapulted her to international fame – and with that comes global sponsorship opportunities. The 19-year-old from... read more

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